In recent years, the cultural market is booming. Cultural creative products of the Palace Museum and Nanjing Museum are widely popular, such as Chaozhu headphones1 and Qinggong dolls2 . Zhoushan is rich in marine culture and Buddhist culture, but there are few related cultural creative products. On the basis of full investigation, it is found that Zhoushan's cultural creative products are homogeneous and lacking in characteristics, relevant practitioners and cultural creative resources platform. Whats more, the sales form is single and the competition is quite fierce. According to the problems existing in the development of Zhoushan's cultural creative products, this paper puts forward some suggestions on integrating cultural creative products with local characteristics, clustering cultural creative talents and innovating the cluster system, formulating effective marketing methods, winning support from all parties, attracting and cultivating enterprises, and cooperating with local universities. It is hoped that with the cooperation and coordination among the government, enterprises and universities, the research of development of cultural creative products in Zhoushan can get some inspirational guidance and move forward in a more promising way.